About the SCOA| Doctors| Paraoptometrics

Optimizing Efficiency in the Optical Dispensary

Retail chains and mass merchandisers are commanding a bigger slice of the market each year. Patients visit less frequently, and when they do, some take their eyeglass prescriptions elsewhere. Your practice isn’t growing as fast as you’d like, and dispensary sales are less than stellar. How may you, as an independent practitioner, compete with this growth and succeed in an increasingly competitive environment? Optimizing Efficiency in the Optical Dispensary will offer some answers.

Objectives:

Optimizing Efficiency in the Optical Dispensary
Education Module will assist your staff to:

Recognize the rewards of maintaining existing patients and earning new ones
Identify areas of the dispensary that affect the bottom line
Present premium products through proper communication
Reduce eyewear errors and redos
Embrace technology to increase efficiency
Use lab partnerships effectively to enhance your practice

This education module is in development and will be available Summer of 2009.
It is sponsored through an education grant from HOYA.